BEA BINENE IN HER FIRST FASHION SHOW

Bea Binene, one of GMA 7’s youngest teen star will be one of the modelsin BUM apparel’s biggest fashion show called “REVEAL YOUR DARKSIDE” on November 25/Friday, 6pm at the Mall of Asia Music Hall.

As BUM’s latest celebrity endorser, BEA will strut the runway wearing the latest Holiday Collection of BUM with “Cosplay” as theme of the show as culminating activity of BUM’s online Cosplay Contest launched last August 2011.

So Cosplay and BUM fanatics can expect a one-of-a-kind fashion event that would inspire them to express their angst, passion, and identity more freely through BUM’s Collection. Mall goers will enjoy BUM’s treats as early as 1pm with live games on screen. Shoppers can play live video games at the Music Hall venue and win fabulous prizes courtesy of our sponsors Netopia Internet Caféand Ideal Vision. Register as early as 1pm and get a chance to win prizes in our event raffle such as NOKIA C1 cellphones, five (5) pieces of P500 GLOBE prepaid loads and BUM gift packs. Raffle draw will be held at exactly 6:30pm.

There will be special Cosplay contest during the event. Cosplayers who registered online for the BUM COSPLAY competition will have their catwalkpresentation at 3pm. Three (3) winners will be chosen in the Male, Female and Mecha category/ armored type cosplay. Winners will receive P 2,500 cash and BUM giveaways. For more information about the show, visitwww.bumequipment.com.ph and like us at www.facebook.com/bumequip.

BUM Holds Fashion Show with COSPLAY as Theme

Local clothing brand BUM brings the Cosplay trend to the fore with a one-of-a-kind fashion show at the SM Mall of Asia. If you have a story to tell, don’t keep it to yourself. Flaunt and let the world know through fashion. This has been the youth’s battle-cry these days. Not only are they daring, wearing their colors on their sleeves proudly, they are pushing the envelope when it comes to dressing up, as well.

Even the term “costume play” or “cosplay”, which is the act of dressing up as a fictional character inspired from an anime TV series, or a character they idolized, has found its way into the youth’s wardrobe. Cosplay is no longer a style but it has become a “trend” that is normally seen and worn on the streets. To underscore this “daring” and “experimental” style philosophy, BUM is putting together a fashion show on November 25 at the Music Hall of the Mall of Asia in Pasay City.

Called Reveal Your Darkside, this fashion celebration is the culminating event of an ongoing nationwide contest. Since August 8, BUM has been receiving through its website (http://www.bumequipment.com.ph) countless entries from young stylistas who want to share the world their passion for the brand and the cosplay trend.

Interestingly, the fashion show will also showcase BUM’s new collection for the Holidays. So cosplay and BUM fanatics can expect a one-of-a-kind fashion event that would inspire them to express their angst, passion, and identity more freely through BUM Collections. Mall goers will enjoy BUM’s treats as early as 1pm with live games on screen. Shoppers can play live video games at the Music Hall venue and win fabulous prizes courtesy of our sponsors Netopia Internet Café and Ideal Vision. Register as early as 1pm and get a chance to win prizes in our event raffle such as NOKIA C1 cellphones, five (5) pieces of P500 GLOBE prepaid loads and BUM gift packs. Raffle draw will be held at exactly 6:30pm.BUM products are available at BUM Boutiques and leading Department Stores nationwide. For Show details, visit www.bumequipment.com.ph and like us at www.facebook.com/bumequip . 

The must have Outdoor Products of R.O.X

It’s the perfect time to explore and enjoy the outdoors. A four-day weekend is in the offing, and for the adventurous crowd, this means four days of fun in the wild. And whether you plan to go hiking, biking, surfing, or just hanging out in the beach, Recreational Outdoor eXchange or R.O.X., Southeast Asia’s biggest outdoor superstore, has the perfect gear for you.

“As the region’s leading outdoor expert, R.O.X offers world renowned brands spanning a wide variety of outdoor sports and activities, making us a one-stop shop for all your adventure needs,” says Ruby Palma, Assistant Vice President of R.O.X. “The long weekend is right around the corner, so if you haven’t geared up yet, just drop by our store and we’ll gladly assist you.”

4-day beach getaway

For most of us, a long weekend means a great excuse to hit the beach and take a cool dip. But before you take that long drive to Pagudpud or that quick flight to Boracay, gear up with some cool beach wear to stand out in the sunbathing crowd.

Quiksilver offers top of the line beach clothes and other accessories for men, while Roxy and Volcom offer the hottest bikinis and apparel for women. And to make your vacation as relaxing as it can be, grab some sun block, rash guards, and other beach items from R.O.X. as well.

Surf’s up

For those who aren’t content to just lie in the beach, surfing is the way to go. Hot spots like Zambales and La Union are filled with avid surfers this time of year, and to really get in the surfing zone, take a pick among R.O.X.’s wide range of boards and other surfing gear. With your board at the ready, all you need is a pair of board shorts from Quiksilver and you’re ready to catch that next wave!

Climbing, camping and trekking

If you’re craving for the rush of scaling peaks and conquering the woods, then you’re likely planning for a trip up the mountains to go climbing and camping. For this kind of adventure, you can never go wrong with brands like The North Face and Mountain Hardwear, which offer tents, body gear, backpacks and other essentials that seasoned climbers and trekkers swear by for their extremely high quality and durability.

Backpacking and biking

Whether you plan to go on a fun trip to some exotic tourist spot, or explore the wonders of the wilderness, bringing a reliable backpack is a must. Mountain Hardwear’s Splitter features a spacious loading design that makes it easy to reach for food, water, and other essentials, and its secure pockets are specially made for the outdoors.

And if you’d rather ride the trail than hike it, R.O.X offers a spectacular array of mountain bikes, from the most high-end and cutting-edge to the entry-level variety. Skateboarders can join in on the fun as well, as R.O.X. offers the finest boards from top brands, as well as high-end skater shoes from DC to complete the skater look.

Hit the ground running

Wherever you plan to go to, the right footwear will make a huge difference—especially if you plan on traversing some rocky trails this weekend. For those hardcore hikes, or even those long walks along scenic routes, R.O.X. offers footwear from acclaimed brands Columbia and Salomon. The Salomon Crossmax for instance can be worn for the road or for the trail, and with its SensiFLEX technology, it flexes as your foot expands on longer treks.

 Wide range of gear, for a wide range of activities

Regardless of your thrill, R.O.X.’s  3-floor spacious superstore in Fort Bonifacio Global City offers top-flight gear, and a quick visit to any branch will reveal a stunning array of equipment that spans all kinds of outdoor activities—and a clientele that ranges from the seasoned to the just-getting-started.

“We make it a point to cater to all kinds of adventure seekers, so even if you’re just a beginner, a trip to our store will give you the itch to try something new, exciting, and adventurous, for this weekend and the many more weekends to come,” Palma concluded.

R.O.X. is part of the Primer Group of Companies. Visit R.O.X at Bonifacio Global City, Taguig; Ayala Cebu and Marquee Mall, Pampanga.